
Online Retail Data Analysis
Leveraged SQL to clean and preprocess a large dataset from an online retail store, ensuring data quality and consistency. Conducted exploratory data analysis (EDA) to uncover key sales patterns, customer behavior, and seasonal trends. Analyzed product categories, pricing strategies, and customer demographics to understand factors influencing purchasing decisions. Delivered actionable insights that identified top-performing products, customer preferences, and optimal sales periods. The analysis led to improved inventory management strategies, including better stock forecasting and targeted promotions during peak seasons. Key findings contributed to enhanced decision-making for sales and marketing teams, boosting overall business efficiency.